Amidst Donald Trump's deeply divisive US presidency, Diesel's Spring '17 campaign sends a message of hope, unity and acceptance. Starring in Diesel's latest is transgender model Laith Ashley, who appeared on Whoopi Goldberg's reality show Strut; Raja, a RuPaul's Drag Race season 3 alumnus; and many others just as fabulous.
Directed by iconic photographer David LaChapelle, the campaign features a gay wedding, diverse cameos and, naturally, a rainbow-colored tank. Nicola Formichetti, Diesel's creative director, states
"At Diesel, we have a strong position against hate and more than ever we want the world to know that. Love and togetherness is crucial in creating a society we all want to live in, and the future we all deserve."